Manager - Brand Management / Marketing

Job Description

About Company: - Info Edge is Indias leading consumer internet company. With online presence in recruitment, matrimony, real estate and education, and strong brands like Naukri.com, naukrigulf.com, firstnaukri.com, 99acres.com, jeevansathi.com and Shiksha.com, brijj.com, Quadrangle. We are a 2500 people strong organization.

With a revenue CAGR of 31% over FY06-12, and INR 4.16 billion revenue in FY2012, we have always been a high growth company

Job Description:

• Brand planning and execution, including goal setting, problem/opportunity analysis, competition mapping and implementing all ATL/BTL communication, as per the strategic plan for the brand.
• Implementing, planning and managing the digital marketing strategies and tactical execution plans across all online channels. The portfolio includes SEO, SEM, Mobile, Social Media strategies and Budgets etc
• Responsible for maintaining a rolling 12-month marketing calendar for all marketing-led plans and ensuring its execution through agency management and coordination to develop communication in terms of advertisements, promotions etc. 
• Enhancing brand visibility and strengthening brand positioning along with developing strategy, maintaining consistency in communication.
• Successfully implementing marketing campaigns across online and offline media. 
• Coordinating with sales, product, advertising, research and development, and finance teams, to understand the needs of business and internal customers. 
• Work on sales promotional tools and tactical activation to ensure that the brand is salient at all points in time in the consumers mind.

Salary: INR 7,00,000 - 17,00,000 P.A

Industry: Media / Entertainment / Internet

Functional Area: Marketing, Advertising, MR, PR, Media Planning

Role Category: Marketing

Role: Product/Brand Manager

Keyskills: Brand Management, Online Marketing, Email Marketing, Marketing and Advertising, Vendor Management, Marketing and Advertising and Media Planning, Campaign Management

Desired Candidate Profile

Education: (UG - Any Graduate - Any Specialization, Graduation Not Required) AND (PG - MBA/PGDM - Advertising/Mass Communication, Information Technology, Marketing) AND ( Doctorate - Any Doctorate - Any Specialization, Doctorate Not Required)

• MBA from a premiere institute.
• Should have good analytical skills.
• Should be a self starter, with out of the box and strategic thinking ability
• Excellent written and verbal communication skills. 
• Good interpersonal skills and a good team player
• Result orientation

Company Profile

Info Edge India Ltd.
http://www.naukri.com

Naukri.Com

Contact Details

Contact Company:Info Edge India Ltd

Reference Id:Brand Manager